Top 5 Business Apps Performance in Ghana Q2 2023

In Q2 2023, the top 5 business apps in Ghana showcased notable trends across downloads, revenue, and active user metrics. Here's a closer look at the performance of these leading apps, based on data from Sensor Tower.

Zoom Workplace saw a consistent increase in weekly revenue, peaking at approximately $613 in the final week of June. Weekly downloads fluctuated, reaching a high of around 14.2K at the start of the quarter and settling at 10.8K by the end. Active users for Zoom Workplace remained strong, stabilizing around 347K by the last week of June.

Google Chat experienced relatively stable weekly downloads, starting at 9.5K and ending at 9.3K. The app maintained a steady active user base, with figures hovering around 109K throughout the quarter.

WhatsApp Business had a significant volume of weekly downloads, peaking at 226K in early April but dropping to approximately 62K by the end of June. Active users showed a positive trend, rising from 2.6M to over 3M over the quarter.

LinkedIn: Network & Job Finder reported consistent weekly revenue, with the highest at $2.1K in the last week of June. Downloads increased from around 5K to approximately 5.7K, while active users saw gradual growth, reaching 143K by quarter-end.

Microsoft Teams showed steady weekly downloads, fluctuating between 3.9K and 5.1K. Active users increased from 87.6K to 94.4K throughout the quarter.

These insights highlight the dynamic nature of business app usage in Ghana during Q2 2023. For more detailed analytics, visit Sensor Tower.